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Whether you just soft-launched your products or having your business running for ages, you certainly want to put in more and more sales and profit. And one of the most effective ways is using a media that gathers a lot of people. Before the internet, people use radios, TVs, newspapers to create a buzz on their products. With the presence of the internet, people can reach more with less cost, name them email marketing, search engine marketing, direct advertising. All them provide a significant result and even more compared to conventional methods. As the idea of community based website develops, blogs have been a lucrative medium to not only create a brand awareness of your product, but also to educate the society about the product.If you haven’t tried this type of advertising or having difficulties on choosing the specific blog to promote your product, let me tell you of SnapBomb, one of the best sources you can go to. Read on..

SnapBomb can help you creating buzz all over millions of blogs. In addition to SEO and PPC ads, blog marketing offers more coverage such as:

• Longterm clicks - the links are around for as long as the blog is online
• Visibility via search engines - spiders are quick to crawl blogs and include the content in search results
• SEO value - lots of links from lots of relevant, valuable blogs translates to better search engine positioning
• Higher conversion rates - bloggers that are passionate about the product they blog about have an audience that shares the passion
• Non repetitive ads - every blogger will have a different twist on the campaign keeping the messaging interesting

Supported with its powerful features, it is easier to increase your content’s visibility and valuable backlinks to your site. By allowing bloggers to have full editorial control what they write, you can expect an excellent feedback on your products and services and learn from your customers all while creating buzz and driving more people to your website. SnapBomb is simple to use and allows you to target specific types of customers getting more value out of your advertising budget.

These are the points of what advertisers can do with SnapBomb:

• Creating buzz and promoting company, events, web site, products or services on millions of blogs.
• Giving increased visibility and valuable backlinks to their site.
• Getting feedback on products and services.
• Targetting specific types of customers to get more value from their advertising dollar.
• Results in improving business revenue.

And to give out the best to advertisers, SnapBomb allows advertisers to create and manage campaigns easily and track the success through the free Buzz Analytics tool. It will give you insight into how good is your buzz? How do you stack up against your competitors? Here’s a screenshot to give you some figures (click on them for a bigger view).

This one above pictures HomeBiz Resource’s buzz compared to the other four sites. It’s #2 with the rating of 166. The good thing is, the information is updated daily! So it’ll reflect a more accurate picture of your buzz.

The second one below gives me infomation on the keywords I’m targetting. How much people talk about it, gives me a portrait of how popular the keyword is.

After knowing your positions, you can immediately set your campaign. Upon setting one, you are given a choice of keywords you want to target, blog’s PageRank criteria and feedback rating beside of standard information like campaign name, landing page, budget, etc.

To measure the effect of blog marketing Snapbomb launched a campaign in mid February to attract bloggers to write about the Snapbomb service. The results after half a month:
- 102 sponsored blog posts and an additional 85 that were not sponsored
- Google search shows 7,590 hits, Yahoo search shows 24,800 hits - starting from 0

If that’s not as much as necessary, you can read how blog marketing can be good mixture with search engine marketing in advertising.

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