Belated Weekly Link Share – More Interesting Stuffs

The previous week’s link round up came up late today, but there are a lot more interesting and useful articles I stumbled upon which I will divide into several categories. Enjoy them!

Search Engine:

Do you know that Google loves spam? – Find out the truth and the reasons behind it.

Blogging Tips:

Pay attention to 10 crucial points to make a killing blog post

Has your pool of ideas run dry? Here’s how to find a topic for your next blog post

Planning to guest blog? Make sure not to waste your time waiting for reactions

Get millions of traffic… well, not that much actually :) (but still worth the effort) with a comment

11 simple tips to write catchy articles… that you don’t know!

Niche Marketing:

Stuck with keyword research? Why not let your competitors do the hard work?

And here’s how to find high paying niches for Adsense

Social Media:

Die hard user of social medias? Using them for marketing? Get your hands on 35 Must-Read Articles for Social Media Marketers

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Sub Domains To Be Treated As Folders By Google

December 30, 2007 by Louis Liem  
Filed under News and Rumors

This post is taken from GoogleLady’s blog. I encourage you to read more of her quality posts here.

Tedster from Webmaster World said:

News flash from Las Vegas PubCon. Matt Cutts informed us that Google will very soon begin treating subdomains and subdirectories the same in this fashion: there will be only 2 total urls from a domain in any set of search results, so no more getting 3, 4 or however many spots via subdomains. We didn’t get any more information than just that basic heads-up.

This update from Google in my opinion has 1 pro and 1 con if this have been applied or “will” be applied by Google:

Blogspot

If this happen what will be the blogspot subdomains owners? There are thousands of people who opens blogs with blogspot and their address will be “yourname.blogspot.com” which is under a subdomain. How can Google handle this problem? They own blogspot and making an “exception” will be really unfair. I think this is the con’s point that this change could make some people very angry or impossible to continue with their free blog service. But a thinking positive, there are many spammers who use blogspot to earn some good backlinks openning blogspot with no quality posts.

More Opportunities

This is really a great update from an Affiliate marketing point of view. If you check some affiliate programs you already know that their main restriction is not bidding on their Company Name, which usually converts very well. But in terms of SEO we can at least compete on them. Let’s make an example with the term MacBook:

You can see that the top results are from APPLE itself and everyone knows that competing with such company is nearly impossible. So applying what Google is saying it will make One result from Apple and the others will be from YOU ;) it will be fairly like this. You can search also other companies terms.

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Godfathers of Adsense Leaves Google

December 19, 2007 by Louis Liem  
Filed under News and Rumors

This post is taken from GoogleLady. I encourage you to read other quality posts on her blog.

Some of you already know the news about the Godfather of Adsense (adsense developer) left Google. CNN has this article published on Nov 15 and is really interesting to read it.

AdSense developer leaves Google

Gokul Rajaram, a high-ranking Google product manager who helped launch one of the search giant’s most profitable ventures has left to start his own company.

“I’ve been having the itch to do something entrepreneurial for awhile now,” says Rajaram, 33, known by Googlers as one of the “godfathers of AdSense.” “I’m in my early 30s and I have some experience and financial security, so the time felt right.”

“I have some ideas on the consumer Internet side,” he adds. “I’m still trying to flesh that out in the next few weeks. Right now, I’m just trying to get used to not going to work.”

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Cutts, Sullivan Weigh In On Paid Links

December 15, 2007 by Louis Liem  
Filed under News and Rumors

This post is taken from WebProNews .

by David A. Utter

Internet Drama, in the form of the ongoing paid links debate, received a couple of new entries to fan the flames. Webmasters see paid links as a way to boost their search engine presence against the competition. Google perceives paid links as a mechanism that devalues their core organic search results.

Rich Skrenta posted his stream-of-consciousness thoughts about the paid link debate. He said “PageRank wrecked the web,” a reference to part of Google’s model of weighting search results based on inbound links.

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SubDomains and SubDirectories According to Matt Cutts from Google

December 13, 2007 by Louis Liem  
Filed under News and Rumors

This post is directly referring to its original owner’s blog here. I encourage you to visit Matt’s blog for other interesting articles.

Towards the tail end of PubCon, I noticed a spate of articles talking about subdomains and subdirectories in Google, and I wanted to talk more about this subject in case I was unclear.

Historically, it’s been kind of a wash about when to use subdomains vs. subdirectories. Just as a reminder, in a URL such as subdomain.example.com/subdirectory/ , the subdomain is “subdomain” and the subdirectory is “subdirectory” (also sometimes called a folder). If you’re still unclear, you may want to read my tutorial on the parts of a URL.

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Google Scrubs SubDomains

December 12, 2007 by Louis Liem  
Filed under News and Rumors

This post is taken from WebProNews .

by Mike McDonald

Google Scrubs SubDomains

A couple of weeks ago, Google made a change in their algorithm. Prior to the change, a subdomain was considered more or less like a separate URL. Matt explained the reason that presented a problem was due to the fact that multiple subdomains and main domains had a tendency to dominate search listings for some queries – specifically, for example, elaborate long tail query strings.

We did hear complaints that for some types of searches (e.g. esoteric or long-tail searches), Google could return a search page with lots of results all from one domain. In the last few weeks we changed our algorithms to make that less likely to happen.- Matt Cutts

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