Let Readers Discover Your Content – Lead Them With Proper Categories and Tags

For every post you made, I’m sure you want them visible to your readers for years to come. But with new articles every day, how to make older posts keep getting readers?

On a Make Money Online blog like this one, hundreds of posts related to the topic could be written. With a bi-daily posting frequency (for example ) and 20 excerpts being displayed on the main page, a post makes its appearance for only 40 days before it goes to the monthly or category archive.

Unless the post is featured, commented mostly, or you’re using the Similar Posts plug-in, it’ll remain hidden inside the archive link. Unless the post is armed with a top-notch on-page SEO, it’ll be discovered on the 50th page of SERP.

So, is there anything else to do in order to make your precious articles at least, a lot easier to be found?

The answer is maximizing the use of your category names and tags. Since older posts can be reached through category links, they need to be as appealing as possible to your readers.

Keep it relevant

The first thing leads to a better category management is to focus on your blog’s topic. Before thinking of posting an article, you should decide whether it’s related or not. If it isn’t, don’t do it. Posting articles not related to your blog’s theme will likely lead to excessive categorizing that will ruin your blog and confuse your readers.

Category names are teasers for what’s inside.

Read more