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This post is taken from GoogleLady’s blog. I encourage you to read more of her quality posts here.

Tedster from Webmaster World said:

News flash from Las Vegas PubCon. Matt Cutts informed us that Google will very soon begin treating subdomains and subdirectories the same in this fashion: there will be only 2 total urls from a domain in any set of search results, so no more getting 3, 4 or however many spots via subdomains. We didn’t get any more information than just that basic heads-up.

This update from Google in my opinion has 1 pro and 1 con if this have been applied or “will” be applied by Google:

Blogspot

If this happen what will be the blogspot subdomains owners? There are thousands of people who opens blogs with blogspot and their address will be “yourname.blogspot.com” which is under a subdomain. How can Google handle this problem? They own blogspot and making an “exception” will be really unfair. I think this is the con’s point that this change could make some people very angry or impossible to continue with their free blog service. But a thinking positive, there are many spammers who use blogspot to earn some good backlinks openning blogspot with no quality posts.

More Opportunities

This is really a great update from an Affiliate marketing point of view. If you check some affiliate programs you already know that their main restriction is not bidding on their Company Name, which usually converts very well. But in terms of SEO we can at least compete on them. Let’s make an example with the term MacBook:

You can see that the top results are from APPLE itself and everyone knows that competing with such company is nearly impossible. So applying what Google is saying it will make One result from Apple and the others will be from YOU it will be fairly like this. You can search also other companies terms.