Is Making Money On eBay Dead?
November 26, 2009, filed under Business and Management
Since eBay banned the sale of digital products in their auctions, many marketers have abandoned eBay as a source of income. Changes of terms and conditions, and ever increasing fee charges, have had a similar effect too. However, those willing to stick with eBay are finding that it is still quite possible to make money on eBay.
For instance, while it is no longer allowed to sell digital products on eBay, smart sellers found a way around it. To get around this problem, they simply transfer one or more digital products on to a CD and DVD and mail it to customers. In addition to having gotten around the ban on digital products, sellers were able to capitalize on the fact that physical products have a greater perceived value than digital products.
Taking this approach need not be a lot of hassle either, as you can use a fulfillment company to package, label and ship every CD and DVD that you sell. These companies will basically package your CD or DVD up with a cover that you provide, and they’ll ship it out to your customers for a flat fee. The extra cost that using a fulfillment company costs can be covered by selling each product for an extra few dollars.
Turning digital products into physical ones also allows you to include various bonuses and upsells on the discs that you ship out. Adding unannounced bonuses will create value and make your customer happy. You could try sending them to a website where they could buy additional products from you. Better yet, you could send them to a squeeze page where, upon completing an opt-in form, they would enter your email list.
An alternative approach to making money on eBay is through dropshipping. It works like affiliate marketing in that rather than selling products that you physically stock, you instead sell products that belong to someone else. It can be tricky to find a reliable dropshipping company, but once you do, the selling process is easy. You simply list one of the dropshipper’s products on eBay and, when it sells, submit an order to the dropshipper for that product, providing them with the customers details as you do so. The great thing about this business model is that it doesn’t cost you any money out of your pocket. You only pay the dropshipping company’s cut out of the proceeds of the sale.
Using the dropshipping method of making money on eBay, you can sell virtually anything. From the latest high end gadgets, to fitness equipment, to cell phone accessories, you will be sure to find a number of products that the market is desperate to buy. Since you are paid a cut of each sale, selling larger items would give you a larger profit margin. However, smaller items are more in demand, so you will probably sell more of them.
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