Blogs are one of the most effective ways to get your writing noticed on the Internet. The only problem is that there are so many blogs that yours could go unnoticed until you get a following. Promotion on the Internet is key. This makes guest blogging a very profitable field. Guest blogging will not only give you a little extra money, but it can also give you tons of backlinks to your blog.
Have you ever wondered how the most frequented blogs can have over a thousand posts on it? The reason is very simple. They outsource their writing topics to guest bloggers. In the beginning, guest bloggers may get very little pay or no pay at all. However, guest blogging can lead to future posts that could pay money or even be the foundation for a contract job with the blog.
There are a lot of ways that you can break into guest blogging. The first thing that you need to do is make a list of your favorite blogs. Ask yourself what kind of themes these blogs have, what kind of topics they write about, and what makes the blog attractive to you. The answers you get will give you the demographic for the blog and the type of content that they like to produce.
Read up on different methods of SEO and online marketing. Google, Yahoo, MSN, and every other search engine on the Internet use algorithms to determine what content is most relevant to the searches being performed on the website. This relevance is determined by the keywords in your blog post. With a good use of specific keywords, your article will get more page views and consequently, more page views for the blog.
Write 3-5 sample articles on varying subjects that are of interests to you. The most common topics online are technology, home and garden, automotive, Internet, dating, and self-help. Make sure that your articles are evergreen. This means that they are informative on a subject that will not “expire.” The only exception to this is if you are doing product reviews.
Go through your sample articles with a fine tooth comb and make sure that you do not have any grammatical or spelling errors. An editor will decide whether or not you should blog for their site from these samples, so you want to make sure they are the best they can be.
Create your own blog. This is one of the most important pieces of the puzzle. By creating your own blog, you can show potential clients that you know what you’re doing. Upload your samples to your blog and make an effort to write a piece every day for the blog. If you do this everyday for a month, you will have 30 pieces on your blog and you will start to see traffic coming to the site.
Write a personalized email to each editor for the list that you created before. This email should tell them that you are interested in guest blogging for their website. Include the URL for your own blog in the email so they can refer to your sample articles during the decision making process.
Use websites like blogsynergy.com or myblogguest.com to promote your work. These sites allow users to post profiles and original articles to get started guest blogging. When a blog owner sees your work, they will be able to judge whether it is good enough to appear on their blog. Make sure that the content you post has been proofread and is professional looking.
Guest blogging can be a great way to promote your writing skills and your own blog, but there is a lot of work involved if you want to build up an audience. Persistence and ambition will get you there, but you also need a foundation and patience. The Internet is full of people who want to make a living off of writing. Make your work stand out and you will have no problem earning your keep as a guest blogger.
Could your company do with a fresh approach to marketing? Bird and Co Creative is a Worcestershire based graphic and web design company, delivering innovative marketing solutions for businesses across the UK.