A Perspective on Facebook Advertising

When you start a business, perhaps a handful of people will know of your services. Then you do good work, and more people know about you. The word-of-mouth spreads and the networks grow. But who forms these networks? Who is your target audience? How do you reach them? How do you strengthen your bonds with [...]

Social Media Wars: Advertising on Facebook, LinkedIn or Twitter?

Social media websites are just beaming with people. For that reason, it would seem only natural for marketers to take advantage of these social networks’ popularity through paid advertising. The three most used platforms namely Facebook, Twitter and LinkedIn cater to different demographics but all of them are on to one thing: creating innovative solutions [...]

Pay Per Click Management Makes Good Dollars and Sense

This is a guest article by Ryan Farrell. The business model behind the pay per click management enterprise is essentially advertisers pay host sites money every time someone clicks on an ad. For most ppc management firms, the idea is to have as many possible click-throughs, to enable the aggregate of income. Just as with [...]

Mix Up Your Ad Strategies!

This is a guest article by George Peterson. It doesn’t matter if you have the best product in the world, or if you have the greatest service in the world. If people don’t know about it, then people won’t get it, and then it’s useless. You need to get the word out there or else [...]

Basic Terms Related To Google’s Keyword Tool

This is a guest post by Neil Jones. I am completely bewildered by how much misinformation is being spread with regard to simple terms associated with Google’s keyword tool (GKW). I was browsing a popular internet marketing forum the other day and a question was asked related to certain of the search categories within the [...]

Search Engine Marketing 101

This is a guest post by Neil Jones. Alright class, today we will be discussing the basic principles of what search engine marketing is. It seems there are contradictory schools of thought with regard to the theory of Search Engine Marketing (SEM), and my goal is to clarify any grey areas that may exist and [...]

LinkNerve 4 Advertisers

This article will show you an alternative source to increase your exposure. LinkNerve.com is a new method of establishing links to websites by leveraging their partner network consisting thousands of websites with hundreds of thousands of content-rich webpages. LinkNerve allows you as an advertiser to enter your targetted keyword and LinkNerve’s system will search through [...]

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