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Have your read about the new advertising format that doesn’t eat up space on your web page? It promotes by presenting a five seconds audio when somebody visits your site. It’s the new PayPerPlay from NetAudioAds. Well, here’s a new update on how PPP managed to shake the IM community, attract a lot of attention and therefore being discussed in the Wall Street Journal. The better thing is, its the WSJ themselves who came to PPP.

Despite of sceptical opinions on how this new ad format may develop, getting into WSJ sure is a breakthrough. This also rise my expectations on the program. In case you don’t know, the program will be fully launched on February 1st 2008. If you join the program before the launch, you have the opportunity to collect referrals as many as possible. After the launch, they only accept new members without referral rights. Read the benefits of having the opportunity to refer others and start promoting the program now!

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